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Genhead

Company Overview

Genhead is a software company founded in early 2023, headquartered in Appleton, Wisconsin. The company specializes in creating an AI-powered sales assistant that targets specific consumer profiles based on predefined factors. Genhead’s mission is to help businesses of all sizes grow faster by leveraging AI, Marketing Automation, and Customer Relationship Management (CRM) technologies.

The company was founded by Patrick Riley, a successful businessman, Nikki Lee, a marketing expert, and Jack Riley, a talented software developer. They came together to solve the challenge of finding, attracting, and nurturing buyers for companies. Genhead is a subsidiary of Riley Innovation, LLC.

Products Overview

Genhead’s main product offering is an AI-powered sales funnel solution that combines several key components:

  1. Gen: A proprietary AI algorithm that analyzes data to determine the best potential buyers for clients’ products or services.

  2. Marketing Automation: A suite of tools to nurture leads and convert them into buyer-ready personas.

  3. Gensuite: A comprehensive SaaS CRM+ solution that serves as the hub for Genhead’s AI and marketing efforts. It includes features such as:

    • Customer Relationship Management (CRM)
    • Email marketing
    • SMS campaigns
    • Marketing automation
    • Analytics and reporting
    • Customization options

Genhead’s solution aims to provide a complete package for finding, attracting, nurturing, tracking, marketing, researching, and growing a client’s customer base.

Founding Team

  1. Patrick Riley: CEO and co-founder. Previously owned the largest IT Training company in Wisconsin.

  2. Nikki Lee: Co-founder and marketing expert. Previously served as CMO in Patrick’s IT Training company.

  3. Jack Riley: Co-founder and software developer. Created the initial AI algorithm that became the foundation for Genhead’s technology.

Problem and Market Fit

Genhead addresses the challenge of efficiently finding and converting qualified leads into customers for businesses. The company’s solution fits into the market by:

  1. Leveraging AI to identify and target potential customers more accurately than traditional methods.
  2. Automating and optimizing marketing campaigns to nurture leads effectively.
  3. Providing an all-in-one platform (Gensuite) that replaces multiple disconnected marketing and CRM tools.
  4. Offering a scalable solution suitable for small and medium-sized businesses.

Business Model

Genhead operates on a Software-as-a-Service (SaaS) model, offering its AI-powered sales funnel and Gensuite CRM platform to clients. The company also provides consulting services and customization options for its software. While specific pricing is not mentioned, plans for Gensuite are stated to start at less than $200 per month.

Funding and Runway

The available information does not provide details about Genhead’s funding rounds or current runway. As a relatively new company founded in early 2023, it may still be in its early stages of funding or potentially bootstrapped by the founders.

Competitive Landscape

While specific competitors are not mentioned, Genhead operates in the competitive space of AI-powered sales and marketing solutions. The company differentiates itself by offering a comprehensive package that combines AI lead generation, marketing automation, and CRM in a single platform.

Customers

The company mentions serving multiple clients in various industries. Two customer testimonials are provided:

  1. Leighann L: A business owner who launched their company a year ago and found success using Genhead’s services.
  2. Michael F: A client who used Genhead’s services to launch and manage several projects.

Genhead’s target market includes small and medium-sized businesses across various industries looking to leverage AI and automation for their sales and marketing efforts.

Relevant News

As of the information provided, there are no specific news items or updates mentioned about Genhead. The company appears to be relatively new, having been founded in early 2023, and is focused on growing its client base and refining its AI-powered sales funnel technology.

Classification: AI Tier 2

  1. Core AI: Create fundamental AI technologies/base models
  2. AI-Enabled: Core offerings rely on recent AI advances
  3. AI Adopters: Use AI to enhance existing products/services
  4. Non-AI: No AI in products/services

Genhead’s core products rely on recent AI advancements to offer their unique value, classifying them as an AI-Enabled (Tier 2) company.