Company Overview
Gorgias is a customer service platform designed specifically for ecommerce businesses. Founded in 2015 in Paris, Gorgias has grown to become a leading helpdesk solution for online stores, with a focus on integrating with major ecommerce platforms like Shopify, Magento, and BigCommerce.
The company’s mission is to help independent ecommerce brands provide outstanding customer service experiences. Gorgias offers an all-in-one helpdesk that centralizes customer interactions across multiple channels including email, social media, live chat, voice, and SMS.
Key features of Gorgias’ platform include:
- Omnichannel support inbox
- AI-powered automation tools
- Order management capabilities
- Customer data integration
- Revenue and support analytics
Gorgias is headquartered in San Francisco, with additional offices in Paris and Toronto. The company has raised $75 million in total funding to date.
Products Overview
Gorgias offers three main product lines:
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Gorgias Helpdesk - The core helpdesk platform that centralizes all customer communications.
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Gorgias Automate - AI-powered automation tools to resolve repetitive customer inquiries.
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Gorgias Convert - Onsite campaigns and tools to increase website conversions and sales.
The Gorgias Helpdesk includes features like: - Unified inbox for all communication channels - Order management tools integrated with ecommerce platforms - Macros and templated responses - Customer data sidebar - Analytics and reporting
Gorgias Automate leverages AI to: - Automatically resolve up to 60% of common inquiries - Provide instant 24/7 customer support - Free up human agents for more complex issues
Gorgias Convert aims to boost conversion rates through: - Targeted onsite campaigns and messaging - Product recommendations - Abandoned cart recovery tools - Integration with live chat for personalized assistance
Founding Team
The co-founders of Gorgias are:
- Romain Lapeyre - CEO
- Alex Plugaru - CTO
Problem and Market Fit
Gorgias aims to solve several key problems for ecommerce businesses:
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Inefficient customer service processes - By centralizing all communications in one platform, Gorgias helps streamline workflows.
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High volume of repetitive inquiries - The AI automation tools can handle a large portion of common questions automatically.
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Lack of customer context - By integrating deeply with ecommerce platforms, Gorgias provides rich customer data alongside support tickets.
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Difficulty driving revenue through support - Features like order management and upsell recommendations aim to turn support into a revenue-generating function.
The company has found strong product-market fit with small to medium-sized ecommerce brands, particularly those on Shopify. Gorgias reports serving over 15,000 merchants, including well-known brands like Steve Madden, Olipop, and Timbuk2.
Business Model
Gorgias operates on a software-as-a-service (SaaS) subscription model. They offer tiered pricing plans based on the number of tickets handled per month. Additional charges apply for add-ons like phone support or advanced automation features.
The company generates revenue through:
- Monthly/annual subscription fees
- Add-on features and capabilities
- Professional services and implementation
Gorgias also has a strong partner ecosystem, working with ecommerce agencies and technology partners to expand its reach.
Funding and Runway
Gorgias has raised a total of $75 million in funding to date. Key funding rounds include:
- $25 million Series B in 2020
- $30 million Series C in 2022 (bringing total to $75 million)
The company does not publicly disclose details about its runway or burn rate. However, with significant funding raised and a large customer base, Gorgias appears to be in a strong financial position to continue growing.
Competitive Landscape
Gorgias competes in the crowded customer service software market, but differentiates itself through its ecommerce focus. Key competitors include:
- Zendesk
- Kustomer
- Freshdesk
- Help Scout
- Re:amaze
- Gladly
- Front
- Shopify Inbox
Gorgias aims to stand out through its deep integrations with ecommerce platforms, AI-powered automation, and features specifically designed for online retailers.
Customers
Gorgias serves over 15,000 ecommerce merchants across various industries. Some notable customers include:
- Steve Madden
- Olipop
- Timbuk2
- Marine Layer
- Tushy
- Glossier
- BruMate
The company focuses primarily on small to medium-sized ecommerce brands, but also serves some larger enterprise customers.
Relevant News
- June 2023 - Gorgias launched its new “Convert” product to help increase website conversions.
- March 2023 - The company announced reaching over 15,000 customers.
- November 2022 - Gorgias introduced new AI Agent capabilities to automate more customer inquiries.
- June 2022 - Raised $30 million in Series C funding, bringing total funding to $75 million.
Gorgias continues to expand its product offerings and grow its customer base in the competitive ecommerce customer service market. The company’s focus on AI-powered automation and deep ecommerce integrations appears to be resonating with online retailers looking to improve their customer experience.
Classification: AI Tier 3
- Core AI: Create fundamental AI technologies/base models
- AI-Enabled: Core offerings rely on recent AI advances
- AI Adopters: Use AI to enhance existing products/services
- Non-AI: No AI in products/services
Gorgias uses AI to enhance its customer service platform but does not primarily rely on AI for its core offerings, making it an AI Adopter (Tier 3).